Posters
Posters are a very flexible advertising tool. They consist of oversize sheets that are printed in one, two or four colours and are used for display and or promotional purposes. There are several varieties depending on application and industry. Posters can be printed in numerous sizes ranging anywhere from 8-1/2 x 11 to 19 x 27. Normally they are printed on 80gsm to 100gsm paper stock. Promote your next trade show, campaign, festival, or opening with a beautiful full colour poster.
What are the benefits of a poster printing?
Since posters have many different uses, there are numerous benefits to them. Below are examples of common uses:
· To publicise and event
· To promote a service
· To sell a product
· To develop an attitude
There are however a few basic differences between posters and other advertising media. The main difference being that a poster speaks to the audience “on the move.” Newspaper ads, magazine ads, and mailing pieces such brochures, flyers, and pamphlets are designed for the reader who has time to sit and take in a lot of information. An effective poster can capture a viewer’s attention immediately and then spark them to react.
Poster printing in a nutshell
A well-designed poster is eye-catching, attractive, and communicates information effectively and economically. Make it easy for your viewer to read and react to your poster by clearly labelling your product, service, or event causing your advertising pounds to stretch further.
